About That Survey…

Last December, I posted a survey to learn a little more about how people felt about the blog and other topics that are crucial to life as we know it. I got a terrific response – well over 700 people filled out the entire survey. There was lots of feedback – good and bad, and it helped me get a better feel for who is reading, and why. I was surprised how many people responded, and I appreciate it.

Here we are, almost 4 months later, and I haven’t posted any of the data for you to look at.

Oops.

So, here are a few snippets from the survey – just in case you were curious.

Average reader: 40 year-old woman, born in the church, very active in the church, likes the funny posts and the spiritual posts about equally, prefers mayo over Miracle Whip, and doesn’t want to know my real identity.

Now that is just the average person – there is a lot more going on, but if you had to pick who represents an average MMM reader, that person would be it. I would contend, however, that most of my readers are anything but average. From my experience, they are witty, intelligent, and wildly attractive.

Here are some snapshots, along with my commentary:

Let’s get this one out of the way. It helps restore my faith in humanity. Booyah!

There is more to the next one than meets the eye:

I’m not ready to classify myself as a Mormon Mommy Blog yet, but I have no problem acknowledging that the majority of my readership is of the fairer sex. But 85%? That said, I do know from different data that there are a lot more men reading than is represented by this survey.

Conclusion: Women are nicer than men about filling out surveys.

I was glad to see such balance in the ages. While there is a bit of a spike of middle-aged readers, (go figure!) there are a lot of older and younger as well. Not trending big in the teen scene.

Not sure what the “Other Option” means, but it is apparent that I am preaching to the choir – and it is a really, really good choir. I do know from other correspondence that there are a lot more than three regular readers that are not LDS.  (In retrospect, I should have put a disclaimer that I won’t send their information to the Missionary Department if they fill out the survey.)

As you should all know by now, I love converts! So this made me happy:

Regarding what people like to read, it was almost a draw between funny stuff, and spiritual posts. And I couldn’t be more pleased.

I believe that one of the reasons this blog is different that most LDS blogs is that very mix. I have always felt that I am walking a strange tightrope between spiritual and silly, and it is tricky to keep my balance. I am glad that it is appreciated.

– That is all for today, but I will put the rest up tomorrow.

As you might have noticed, the results of the survey didn’t really have any impact on the blog – which I think is the correct response. Had I made some kind of drastic changes to placate you guys, I would be sacrificing my artistic integrity. (I will admit, I laughed out loud while typing that sentence.)

Thanks again for filling out the survey, and letting me have a glimpse at who I am dealing with.

Tomorrow: Anonymity, advertising, and the sweet/snotty things people said.